How accurate is Locatalyze?

Our scoring model is validated against reported outcomes. GO verdicts (70+) have a 94% alignment rate with self-reported business success at 6-month follow-up.

How does the GO/CAUTION/NO verdict work?

Scores above 70 = GO (strong opportunity). 45–69 = CAUTION (proceed carefully). Below 45 = NO (avoid this location). Scoring weights: Rent Affordability 20%, Competition 25%, Market Demand 20%, Profitability 25%, Location Quality 10%.

What data sources does Locatalyze use?

Locatalyze uses Australian demographic data, commercial rent benchmarks, foot traffic signals, and live competitor mapping to analyse any address across Australia.

How long does a report take?

Most reports are ready in about 90 seconds. Enter your business type and address — the AI analyses the location and returns a full feasibility report instantly.

Data stories

Research notes & benchmarks

Original short-form data pieces: how we use ABS Census and competition context, and how to line up public rent bands with your own address.

Free tools·Full address report →·Long-form blog

Data story

Data

Foot traffic vs catchment density: what predicts demand better for a new site?

Door counts tell you what happened in one hour. Catchment context helps you judge whether that hour is repeatable across the week.

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Data story

Benchmarks

Rent-to-revenue bands for Australian hospitality: what the benchmarks actually mean

Published benchmarks are a starting point. Your quoted rent, trading hours, and actual basket size decide whether you sit inside a healthy band.

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