Rockhampton Suburb Intelligence
The Range is the most affluent suburb in the Rockhampton region — household income is the highest in the CQ catchment, driven by professionals, management, and mining-sector executives who expect and pay for quality independent hospitality.
Composite score
Verdict
CAUTION
Proceed with clear plan
Factor Breakdown
Each factor is scored 1–10. Higher demand is better; lower rent, competition, and seasonality are better. Tourism is context-dependent.
Business-Type Scores
Scores use engine-derived weights: cafés weight demand and rent most heavily; restaurants factor tourism; retail factors tourism and demand equally.
Analyst Notes — The Range
The Range is the most affluent suburb in the Rockhampton region — household income is the highest in the CQ catchment, driven by professionals, management, and mining-sector executives who expect and pay for quality independent hospitality.
Competition is 4/10: the professional demographic is underserved relative to its spending capacity, meaning well-positioned cafes and specialty food concepts find loyal repeat customers without fighting through a saturated market.
Rent is 4/10 — materially lower than coastal Queensland equivalents for a comparable income demographic, giving operators a lower break-even threshold and a more forgiving first-year runway.
Low seasonality (2/10) reflects the residential nature of the catchment — trade is consistent year-round with no significant tourism peaks or mining-cycle disruptions at the consumer level.
Tourism at 3/10 adds weekend visitor exposure from CQUniversity parent visits and regional events without creating the volatility of a tourism-dependent market.
Methodology: Scores are engine-derived from five observable inputs (demand strength, rent pressure, competition density, seasonality risk, tourism dependency — each 1–10). These feed into business-type-specific weighted composites via a single scoring engine used across all markets. Scores are relative estimates calibrated across all Rockhampton suburbs — a score of 80 indicates materially better conditions than 65; it is not a success probability or guarantee.
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Analyse your The Range address →Frenchville is a northern mid-market residential suburb with a stable, established community that supports local trade reliably — not a high-growth market, but a consistent one.
Yeppoon is the Capricorn Coast's main beach town, 45km east of Rockhampton — a separate seasonal market with strong tourism demand from domestic holidaymakers, Rockhampton day-trippers, and Great Keppel Island gateway visitors.
Park Avenue is one of Rockhampton's established professional inner suburbs — a stable base of repeat trade from residents who have high loyalty to local operators they trust and visit regularly.