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Brisbane Suburb Intelligence

Opening a Business in Jamboree Heights

Jamboree Heights is a comfortable, diverse south-western Brisbane Centenary family suburb about 16km from the CBD — above-median household incomes ($2,049/week), a high family-household share (79.2%) and a notably diverse base of 3,141 (36.8% born overseas), served by a local shopping centre near the Centenary State High catchment. The composite lands at 63/100 with a CAUTION verdict, café the best fit at 68/100. This briefing sets out the catchment and the format that fits.

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CAUTIONBest fit: Café (68/100)
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BRISBANEJamboree HeightsScore: 63/100 · CAUTION
Café 68Restaurant 62Retail 57

Jamboree Heights · Score 63/100 · CAUTION

Operator's briefing

Jamboree Heights is a comfortable, diverse south-western Brisbane Centenary family suburb about 16km from the CBD — above-median household incomes ($2,049/week), a high family-household share (79.2%) and a notably diverse base of 3,141 (36.8% born overseas), served by a local shopping centre near the Centenary State High catchment. The composite lands at 63/100 with a CAUTION verdict, café the best fit at 68/100. This briefing sets out the catchment and the format that fits.

Jamboree Heights' character is comfortable, diverse, family and Centenary. The 2021 Census records 3,141 residents with a median household income of $2,049 a week — above the Greater Brisbane $1,849 — a personal income of $875, a median age of 37, 74.6% owner-occupancy and 79.2% family households, a settled, notably diverse Centenary family community (36.8% born overseas). It is a comfortable, value-and-quality family market with a multicultural cuisine layer.

Jamboree Heights' demand engine is the comfortable, diverse family base, served by a local shopping centre near the Centenary State High catchment. The Jamboree Heights local centre serves the everyday family routine, the suburb is car-borne with no rail, and the major Mount Ommaney hub is a short drive away. The constraint is the comfortable per-head income, the small base, the car-borne enclave character and the pull of the Mount Ommaney hub. Read this briefing, then position on the local-centre-and-school desire-lines where the diverse family trade converges.

Demographic & economic snapshot

Who lives and works in Jamboree Heights

ABS Census 2021 (suburb / SAL), with Greater Brisbane benchmarks. Superscripts link to the numbered sources below.

Demographic and economic indicators for Jamboree Heights, with Greater Brisbane benchmarks.
IndicatorJamboree HeightsGreater Brisbane
Resident population 13,141
Median age 1 237 years36 years
Median weekly household income 1 2$2,049$1,849
Median weekly personal income 1 2$875$842
Average household size 12.8 people
Owner-occupied dwellings 174.6%
Family households 179.2%
Median weekly rent (residential) 1 2$420$380
Born overseas 136.8%

Jamboree Heights' numbers describe a comfortable, diverse, settled Centenary family suburb. The household income ($2,049/week) sits above the Greater Brisbane median (the per-head income of $875 is comfortable, reflecting big households), owner-occupancy is 74.6% and 79.2% are family households across a small 3,141 base, with a notably diverse community (36.8% born overseas).

The demand engine is the comfortable, diverse family base served by a local centre near the Centenary State High catchment, car-borne with the major Mount Ommaney hub nearby. The operator implication is a value-to-quality family café or an authentic-cuisine eatery at or near the local centre, reading both the mainstream family and the multicultural demand, priced value-and-quality.

Figure 1

Jamboree Heights' comfortable diverse family base

Jamboree Heights — household income$2,049

Above the metropolitan median — comfortable.

Greater Brisbane — household income$1,849

Benchmark.

Jamboree Heights — born overseas36.8%

Notably diverse — real cuisine demand.

Source: ABS Census 2021 — Jamboree Heights (Qld) [1] and Greater Brisbane [2]. A comfortable family catchment with a high overseas-born share driving cuisine demand, on a comfortable per-head income.

A comfortable, diverse family base

Jamboree Heights' residents are a comfortable, diverse, settled family base. The 2021 Census records 3,141 residents with a median household income of $2,049 a week — above the metropolitan median — a personal income of $875, a median age of 37, 74.6% owner-occupancy and 79.2% family households, with a notably diverse community (36.8% born overseas). This is a comfortable, value-and-quality Centenary family market with both a mainstream family routine and an authentic-cuisine layer.

For an operator, the implication is a quality-but-fair, family offer that reads the diversity. A good-value-to-quality family café, an authentic-cuisine eatery (the diverse base supports varied cuisines) or a value-and-quality food offer fits the comfortable, diverse, settled family base; the income supports a fair-quality ticket and the diversity adds a cuisine layer. A premium concept overshoots the comfortable per-head income; a narrow mainstream-only one misreads the diversity.

A local centre near Centenary State High

Jamboree Heights' footfall is local-centre-and-school, car-borne. The Jamboree Heights local shopping centre serves the everyday family routine; the Centenary State High School (in neighbouring Jindalee) anchors the family catchment; and the suburb is car-borne with no rail, with the major Mount Ommaney hub a short drive away. Position relative to the local centre, the school catchment and the car-access is the key variable.

For an operator, the implication is to bank the local-centre-and-school family-and-cuisine trade the Mount Ommaney hub does not capture. A quality-but-value family café or authentic-cuisine eatery at or near the local centre banks the everyday diverse-family routine; a concept that competes with the major Mount Ommaney centre on destination retail misreads the contest. Position local, read the diversity and the school-and-family anchor, and bank the everyday Centenary family trade.

Rent, format and the diverse-family economics

Jamboree Heights' rent reads 5/10 — moderate Centenary family rents (median residential $420/week, above the metropolitan median), reflecting the comfortable, in-demand family location. That cost base is workable for a value-and-quality operator that banks the comfortable, diverse family base, but it is unforgiving of a premium format that overshoots the comfortable per-head income or a narrow mainstream-only one that misreads the diversity (competition 5/10).

The strongest fit is a good-value-to-quality family café or an authentic-cuisine eatery at or near the local centre (café 68/100) — built for the comfortable, diverse, settled family base, priced value-and-quality and reading both the mainstream family and the multicultural cuisine demand. A value or authentic casual eatery fits the same base (restaurant 62/100). What does not fit: a premium concept that overshoots the comfortable per-head income; a narrow mainstream-only one that misreads the diversity; or a concept that competes head-on with the Mount Ommaney hub. Read the diversity and position local.

Zone-by-zone breakdown

Jamboree Heights local centre

The local shopping centre serving the diverse family base. Works for: value-to-quality family cafés, authentic-cuisine eateries and convenience retail. Fails for: premium concepts overshooting the comfortable per-head income.

Centenary SHS catchment

The Centenary State High School catchment and family surrounds. Works for: quality cafés on the school-run-and-family flow. Fails for: formats with no school-and-family read.

Residential streets

The comfortable, diverse family residential streets. Works for: value local cafés, authentic-cuisine offers and family services. Fails for: hospitality needing a destination footfall.

Operator Intelligence

10 dimensions — what matters most here

Scored 1–10 from an operator perspective: higher always means better. Each dimension includes the reasoning behind the score.

Demand (diverse family)Critical

A comfortable (household income $2,049/week), diverse (36.8% born overseas), 79.2%-family base near the Centenary SHS — family demand plus a cuisine layer.

7/10
Local centre & school anchorCritical

A local shopping centre and the Centenary State High catchment — a family-and-school footfall.

6/10
Demand spend (per-head)Important

A comfortable per-head income (personal $875; big households) — a value-and-quality market.

5/10
Scale & competitionImportant

A small (3,141) base with the major Mount Ommaney hub nearby (5/10) — bank the local trade.

5/10
Demand stabilitySupporting

A settled Centenary family base trades steadily year-round (seasonality 2) with no visitor upside.

7/10

When Jamboree Heights trades

Peak and off-peak trading periods

Strong

Weekend family & cuisine (09:00–15:00)

The diverse family base at the local centre — the weekend family-and-cuisine peak.

Strong

Weekday school-run (07:30–09:30 & 14:30–16:00)

The Centenary SHS and family school-run trade.

Moderate

Weekday local & lunch

A steady local-centre lunch footfall.

Moderate

Evening family & authentic dining

A value-and-quality family and authentic-cuisine evening trade from the diverse base.

Operator fit warning

Who should not open in Jamboree Heights

  • Premium, high-ticket concepts that overshoot the comfortable per-head income.

  • Narrow mainstream-only concepts that misread the diversity.

  • Concepts that compete head-on with the major Mount Ommaney centre.

Best business formats for Jamboree Heights

A value-to-quality family café

The best-fit café format (68/100). A comfortable, diverse, settled family base supports a value-to-quality family café at or near the local centre, banking the everyday diverse-family routine.

An authentic-cuisine eatery

A notably diverse base (36.8% born overseas) supports an authentic-cuisine eatery reading the multicultural demand alongside the mainstream family trade.

Value-and-quality family retail and services

A comfortable, diverse, family Centenary community supports value-and-quality family, food and services trading on the cuisine demand and the family routine.

Risks specific to Jamboree Heights

A comfortable per-head income

At a personal income of $875/week the per-head spend is comfortable (big households on a household income of $2,049). A premium, high-ticket concept overshoots the comfortable per-head income.

A small base and the Mount Ommaney pull

At 3,141 residents the base is small, and the major Mount Ommaney hub nearby captures destination retail. Bank the local-centre-and-school everyday trade rather than competing head-on or relying on a large resident base.

Diversity is a demand driver, not a footnote

The notable diversity (36.8% born overseas) is a real demand driver. A narrow mainstream-only concept misreads the authentic-cuisine demand the diversity creates.

Rent viability bands for Jamboree Heights

Indicative monthly rent envelopes for typical retail tenancies — what each band buys, where it works, where it does not. Treat these as starting points for negotiation, not as locked quotes.

BandRangeWhat it buysWorks forFails for
Local centre primeIndicative — Centenary family tierA position at the local centre where the diverse family trade converges.Value-to-quality family cafés and authentic-cuisine eateries.Premium concepts overshooting the comfortable per-head income.
School catchment / secondaryIndicative — mid tierA position near the school catchment or off the prime centre serving the family base.Quality cafés on the school-run-and-family flow.Narrow mainstream-only formats misreading the diversity.
Residential streetsIndicative — mid tierA position among the comfortable diverse family streets.Value local cafés, authentic-cuisine offers and family services.Hospitality needing a destination footfall.

Decision framework

Is your offer value-and-quality priced for a comfortable, diverse family base rather than a premium one?

Does your concept read both the mainstream family and the multicultural cuisine demand the diversity creates?

Are you positioned at the local centre or near the Centenary SHS catchment to bank the diverse family-and-school trade?

Does your model avoid competing head-on with the major Mount Ommaney centre or relying on the small resident base alone?

Have you modelled rent on Centenary family comps and the break-even on a comfortable, value-and-quality, diverse-family trade?

How Locatalyze helps

Jamboree Heights is a comfortable, diverse Centenary family suburb served by a local centre near Centenary State High — strong family-and-cuisine demand, but a comfortable per-head income, a small base and the Mount Ommaney hub nearby. Locatalyze runs an address-level analysis on the exact tenancy: the real foot traffic at the local centre and near the school, the cuisine-specific demand the diversity creates, the competing set including the Mount Ommaney pull, indicative Centenary family rent against your format, and a break-even built on a comfortable, value-and-quality, diverse-family trade. Before you sign in Jamboree Heights, get the diversity-and-position read right.

Analyse a Jamboree Heights address →

References & sources

Where these figures come from

  1. Australian Bureau of Statistics, 2021 Census All persons QuickStats — Jamboree Heights (Qld) (SAL31428), 2021. https://abs.gov.au/census/find-census-data/quickstats/2021/SAL31428
  2. Australian Bureau of Statistics, 2021 Census All persons QuickStats — Greater Brisbane (3GBRI), 2021. https://www.abs.gov.au/census/find-census-data/quickstats/2021/3GBRI
  3. Wikipedia, Jamboree Heights, Queensland — Centenary family suburb, near Centenary State High School, accessed June 2026. https://en.wikipedia.org/wiki/Jamboree_Heights,_Queensland

Data provenance & limitations. Demographic figures are from the ABS 2021 Census for the Jamboree Heights (Qld) suburb (SAL31428), with Greater Brisbane (3GBRI) as benchmark; the 2021 Census is the most recent available. Owner-occupied share (74.6%) combines owned-outright (30.9%) and owned-with-mortgage (43.7%) from the published tenure data; the overseas-born share (36.8%) is from the published cultural-diversity data. The local shopping centre and the proximity to the Centenary State High School (in neighbouring Jindalee) and the Mount Ommaney hub are from Wikipedia and general knowledge of the suburb. No suitable CC-licensed photograph of Jamboree Heights exists on Wikimedia Commons at usable resolution, so the gated photo block is intentionally omitted rather than shipping a pixelated or unrepresentative image. The seasonality and tourism scores reflect a comfortable diverse Centenary family demand pattern with no destination-tourism layer. Rent bands are indicative envelopes, not achieved rents — informed by Jamboree Heights' Centenary family positioning; verify comps for the specific tenancy. Factor scores are relative estimates calibrated across all Locatalyze suburbs, not guarantees of outcome.

Factor Breakdown

Location factors

Demand, rent, competition, seasonality, and tourism — scored and weighted for Australian commercial operators.

7/10
Demand
5/10
Rent cost
5/10
Competition
2/10
Seasonality
2/10
Tourism dep

Business-Type Scores

How each format performs

Café / Specialty Coffee68
Full-Service Restaurant62
Independent Retail57

Scores use engine-derived weights: cafés weight demand and rent most heavily; restaurants factor tourism; retail factors tourism and demand equally.

Analyst Notes — Jamboree Heights

What the data says about this location

1

Demand 7/10: a comfortable, diverse Centenary family suburb near the Centenary State High catchment — above-median household income ($2,049/week), a 79.2%-family base of 3,141 and a notable diversity (36.8% born overseas), served by a local centre; family demand plus a cuisine layer.

2

Competition 5/10: a small base with the major Mount Ommaney hub nearby capturing destination retail — bank the local-centre-and-school trade.

3

Rent 5/10: moderate Centenary family rents (median residential $420/week, above the metropolitan median).

4

Demand spend per-head is comfortable (personal $875; big households) — a value-and-quality market.

Local insight — Jamboree Heights

On-the-ground read for operators

Editorial notes layered on top of the scored model — same scores and benchmarks above; this section translates strip mechanics into decisions.

Local reality check

Demand 7/10: a comfortable, diverse Centenary family suburb near the Centenary State High catchment — above-median household income ($2,049/week), a 79.2%-family base of 3,141 and a notable diversity (36.8% born overseas), served by a local centre; family demand plus a cuisine layer.

Competition 5/10: a small base with the major Mount Ommaney hub nearby capturing destination retail — bank the local-centre-and-school trade.

Rent 5/10: moderate Centenary family rents (median residential $420/week, above the metropolitan median).

Engine factors for Jamboree Heights: demand 7/10, rent pressure 5/10, competition 5/10, seasonality risk 2/10, tourism dependency 2/10 — line scores café 68/100, restaurant 62/100, retail 57/100.

Competition is moderate — you are buying into share-of-wallet, not automatic overflow.

Micro-location breakdown

Jamboree Heights main strip / highest visibility

What tends to work: Service-led and neighbourhood concepts with repeat local trade.

What struggles: Formats needing highway visibility or large-format parking ratios.

Rent vs foot traffic: Prime band often near $4,503–$5,483/mo — Rent pressure 5/10 — treat agent ranges as opening positions; model $/sqm and outgoings before emotional commitment.

Secondary street / side pocket

What tends to work: Operators who accept lower passer-by counts but fund discovery through product, hours, or events.

What struggles: Walk-in-only models with no marketing budget or brand recognition.

Rent vs foot traffic: Secondary band often near $3,768–$4,503/mo — savings must fund signage and fit-out amortisation, not disappear into rent alone.

Budget / upstairs / off-strip

What tends to work: Studios, appointment services, niche retail with owned traffic.

What struggles: Full-service dining depending on spontaneous footfall without a booking channel.

Rent vs foot traffic: Lower band near $2,449–$3,768/mo — viable only when customers arrive by intent, not accident.

Real business scenarios

  • If prime rent clears near $4,503–$5,483/mo, model daily covers at your real average ticket — the engine verdict is CAUTION at 63/100, not a guarantee at your address.
  • Tourism dependency 2/10: when elevated, January and shoulder weeks need explicit planning, not December extrapolation.
  • Run competitors within 500m before offer — Competition is moderate — you are buying into share-of-wallet, not automatic overflow.

Competitive reality

Jamboree Heights (CAUTION, 63/100) is a modelled read across demand, rent, competition, and seasonality — validate on-site at quiet and peak dayparts, then reconcile with your accountant before lease execution.

Sharp verdict

Jamboree Heights pays off when rent sits inside $4,503–$5,483/mo at conservative revenue — do not sign on suburb hype; sign on covers you can defend on a Tuesday.

Methodology: Scores are engine-derived from five observable inputs (demand strength, rent pressure, competition density, seasonality risk, tourism dependency — each 1–10). These feed into business-type-specific weighted composites via a single scoring engine used across all markets. Scores are relative estimates calibrated across all Brisbane suburbs — a score of 80 indicates materially better conditions than 65; it is not a success probability or guarantee.

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